Tupperware Brands Corp is a consumer products company that designs innovative, functional, and environmentally responsible products. The company distributes its products into nearly 70 countries. The company engages in the marketing, manufacture, and sale of design-centric preparation, storage, and serving solutions for the kitchen and home through the Tupperware brand name. The company primarily uses a direct selling business model to distribute and market products, while continuing to expand digital platforms and business-to-business distribution channels. The company operates its business under four reportable segments in four broad geographic regions namely the Asia Pacific, Europe (Europe, Africa and the Middle East), North America, and South America.