Niche Capital Emas Holdings Bhd is an investment holding company. The company along with its subsidiaries operates in the following reportable segments; Trading, Construction and services, Mining, and Others. It generates maximum revenue from the Construction and services segment which includes construction contracts services and property-related business and project management. The Trading segment is involved in the sale of jewellery products, precious stones, precious metals, and the distribution and sales of medical devices. The Mining segment deals in mineral exploration, mining, and mining-related businesses; and the Others segment includes its investment holding activities. Geographically, the company carries out all its business activities in Malaysia.